Under Armour University of California sign...

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The University of California has selected Under Armour Inc. to be its shoe and apparel provider as part of a lucrative 10-year term deal which will be announced Friday afternoon. Financial terms of the deal, which will begin July 1, 2017, were not available. However, sources indicated Cal’s new deal will be among the 10 richest in the country. The top apparel deal is Nike’s 15-year, $252M agreement with Ohio State; schools around 10th nationally make $4 million to $5 million annually in gear…