NFL's ratings fumble: Is it time to panic?

http://baltimorecheckbook.tumblr.com/post/151546513532/nfls-ratings-fumble-is-it-time-to-panic#_=_

The NFL is used to crushing the TV ratings game. But this year, it’s in a serious slump. Four weeks into the regular season, the league’s ratings are down 11% across FOX, CBS, NBC and ESPN. And everyone in the industry is starting to take notice.



from http://www.wbaltv.com/money/nfls-ratings-fumble-is-it-time-to-panic/42024594